About
me

HI, I’M VIŠNJA

Composer, Creative Director, and founder of Wishbone Studio, a company dedicated to transforming brands through music and sound.

I'M A COMPOSER AND CREATIVE DIRECTOR SPECIALIZING IN DISTINCTIVE SONIC IDENTITIES
FOR GLOBAL BRANDS.

Before founding Wishbone Studio, I spent almost six years at Q Department’s New York studio, contributing to campaigns for brands such as Audi, BMW, Google, and Hennessy, and more. Some of these spots aired during the Super Bowl and received recognition from AICP and Shots. Earlier in my career, I assisted legendary Balkan composer Goran Bregović in Belgrade. I hold a PhD in Music Composition from UCLA.

Born on Super Bowl Sunday and raised playing the piano, I found a natural home in the world of advertising. I love helping brands connect through music, sound design, and immersive sonic experiences such as spatial audio. My process is guided by a love of storytelling and research, and strongly rooted in intuition.

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VALUES

KNOW YOURSELF

For brands and creatives alike, self-knowledge is everything. Understand what you’re truly about, where your strengths lie, and what your weaknesses are. That’s how you determine where to “attack” and what to amplify.

TELL A STORY

Humankind emerged from the power of storytelling. Whether it’s through words, imagery, or sound, if you can’t tell a compelling story, your signal won’t cut through the noise.

BE STRATEGIC

Being strategic means being intentional. Every action has a reason, every detail has a purpose. It also means not being wasteful with time, talent, or resources. It’s about distilling your vision and applying it with precision, power, and beauty.