
DESIGNING SONIC WORLDS
I work across fashion, beauty, luxury hospitality, and other culture-driven brands, working between composing and curating sound. Over time, l've come to see each project less as a brief, and more as a world with its own internal logic.
For some brands, especially in beauty and lifestyle, that often means drawing from contemporary pop and emerging artists, music that feels immediate and culturally in tune. I'm always on the lookout for fresh talent, distinct voices, and sonic storytellers to bring them into the right context. For others, my work leans into composition and scoring, with a focus on structure, pacing, narrative, and beauty.
My background in classical music and film scoring shapes how I develop sound, while my interest in global pop and languages keeps me close to what's happening across cultures.
My approach is shaped in part by master curators such as Randall Poster, Michel Gaubert, and Caterina Caselli.
“SOUND IS THE BRAND NEW FRONTIER.”
Pharell Williams
SERVICES
MUSIC & SOUND PRODUCTION
Original Tracks & Scores
Catalogue & Customization
Covers & Arrangements
Composed and produced for each project, from original work to adaptation.
CREATIVE DIRECTION
Creative Direction
Music Curation
Supervision & Licensing
Artist Sourcing
Music and sound direction shaped through curation, selection, placement, and licensing.
CONSULTING
Research & Insights
Touchpoint Mapping
Creative Brainstorming
Competitive Analysis
Sonic Strategy
Strategic thinking applied across brand, sound, and experience.